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Please be advised that there are currently significant Customs Processing Delays at JFK, NY and Newark, NJ ports of entry.

Please understand that these delays are outside our control—We sincerely apologise for any inconvenience encountered. Please consider ordering in advance to allow for longer than usual delays.

We are pleased to inform you that regular cargo services have resumed with Fiji Airways from Port Vila and transit via Sydney, AU on Qantas Airlines. Due to the recent voluntary liquidation of Air Vanuatu, all shipments were significantly delayed. We sincerely apologise for any inconvenience caused and appreciate your understanding while all services work promptly to clear the backlog. We would like to further assist you with any questions you may have. You can contact our customer services team through the contact form on our website, by email, or by telephone. Thank you again for your patience and understanding.

Shipping delays due to Covid-19 Virus

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Eyelash Growth

Eyelashes are the eyes' first line of defense, preventing airborne particles like dirt, dust, lint, and debris from getting into delicate tissues. 

Humans typically have 75 to 80 lashes on the lower eyelid and 90 to 160 lashes on the upper eyelid. Lash length varies between individuals, usually not exceeding 12 mm, after which they naturally fall off. 

Unfortunately, some individuals face the challenge of having shorter and sparser eyelashes. Besides being a cosmetic issue, shorter lashes can potentially be a medical one as well as they may fail to shield the eyes from particulate matter. 

Latisse eyelash serum, also known as bimatoprost, is the first prescription product to address insufficient lash growth. It’s clinically proven to deliver lashes that are fuller, longer, and darker at 16 weeks. 

Our Eyelash Growth class of Eye medications are used to improve normal eyelash growth and to help treat hypotrichosis, which is abnormal or inadequate eyelash growth. 

Use the search feature to quickly find the product you are looking for, by entering either the active ingredient, e.g. bimatoprost or the product name, e.g. Lumigan. 

The eyelash growth cycle

Lashes have a life cycle consisting of three phases: anagen, catagen, and telogen. The efficacy of Latisse generic drops may depend on where your lashes are in their natural cycle when you start the application.

Anagen (Active growth)

During this stage, lashes are affixed to the dermal papilla (blood supply), which nourishes the lash and helps it grow. Eyelashes actively grow for around 30 to 45 days at an average rate of 0.12 to 0.14 mm per day. Around 35 to 40% of upper lashes and 15% of lower lashes are in the active growth phase.
Latisse eyelash serum has the potential to prolong the anagen phase and boost the number of hairs in this stage.

Catagen (Transition stage)

During this time, the hair follicle shrinks, separates from the blood supply and stops growing. The lash has reached its mature size at which it will stay until the end of the cycle. This period typically lasts for two to three weeks.
Lashes that fall out during the catagen stage won't begin regrowing until the phase has been completed.

Telogen (Resting stage)

This stage spans three to four months, during which lashes remain dormant. New hair begins to sprout from the hair follicle, gradually pushing out the old hair. Roughly 50% of eyelashes are in this phase, and it's common for a few lashes to shed every day

What is hypotrichosis?

Hypotrichosis is a condition where hair growth is abnormal and this can affect eyelash growth, resulting in inadequate eyelashes that are not long enough or present in insufficient numbers.

Causes of hypotrichosis

Factors contributing to sparse or absent eyelash growth include:

  • Aging
  • Hereditary traits
  • Physical trauma involving the face
  • Eye surgery
  • Trichotillomania (hair pulling disorder)
  • Chemotherapy and other medical treatments and unknown causes

The types of symptoms experienced, and their intensity, may vary among individuals. Consulting a healthcare professional is recommended for personalized care and advice

Increasing eyelash growth

Increased eyelash growth can be achieved using a medication originally intended for treating glaucoma. Bimatoprost is a synthetic analogue (mimic) of a naturally occurring chemical called prostaglandin that is thought to increase the length of the active hair growth phase. When applied to the base of the upper eyelashes, bimatoprost stimulates increased eyelash growth resulting in longer, fuller and darker eyelashes.
To learn more about our eye medications, feel free to contact our team.

Common side effects of bimatoprost

Like any medication, Latisse generic drops may carry risks and complications. The extent of these risks can vary based on a person's unique health needs and medical history. It's vital to discuss these factors with a healthcare professional before using any eyelash-enhancing serums to minimize adverse effects. The most commonly reported side effects of using Latisse eyelash serum include:

  • Dizziness
  • Itching
  • Headache
  • Eyelash or iris darkening
  • An increase in coloring or pigment of the area around the eye
  • Visual changes
  • Sensitivity to light
  • Red congested eyes (conjunctival hyperemia)
  • Infection (primarily colds and upper respiratory tract infections)
  • Irritation or inflammation of the eye (conjunctivitis) and eyelid (blepharitis)

Should side effects arise, consult a doctor immediately. Visit our FAQs section for more information on our products, as well as details about ordering and payment.

When should you avoid bimatoprost?

Refrain from using Latisse eyelash serum if you:

  • Are allergic to bimatoprost or any ingredients in your selected eyelash serum.
  • Have kidney, liver, or respiratory disease
  • Are breastfeeding, pregnant, or planning to become pregnant.
  • Are wearing contact lenses. Remove them and replace after application.


Does Latisse eyelash serum work?

Yes, multiple studies endorsed by the US Food and Drug Administration indicate that, by the end of the treatment period, most patients experienced enhanced eyelash prominence. In one study involving 278 adult participants over a four-month treatment period, a notable 78% of those using Latisse observed positive changes at the 16-week mark. In contrast, only 18% of those using the drug vehicle (the non-active components of the drug, excluding the main ingredient) showed similar improvements.

Do Latisse generic serums provide permanent results?

Latisse is not a permanent remedy for eyelash loss. When discontinued, lashes typically return to their original condition within a few weeks or months. Most start noticing results within 8 weeks, and the best growth is typically observed around the 16-week mark.

How often should Latisse be applied?

Apply once every night. Begin with a clean face, removing makeup and contact lenses. Use a sanitized applicator, small brush, or eyeliner to apply the drops to the base of the upper eyelashes. Contact lenses may be reinserted 15 minutes after administration. Refrain from applying to the lower lid or touching other areas to prevent unwanted hair growth. Use a tissue to blot any excess solution outside the upper eyelid margin.

What happens if Latisse gets in the eye?

Latisse is an ophthalmic drug product and it is not expected to cause harm if it accidentally comes into contact with the eye. Do not rinse the eye in this situation. If discomfort or side effects arise, it is recommended to seek guidance from a healthcare professional.

What happens if a dose is missed?

Apply it as soon as remembered, unless the next dose is due shortly. In that case, skip the missed dose. Refrain from applying a double dose to compensate for the missed one. If there are concerns about missed doses, speak to a healthcare professional.

How should Latisse eyelash serum be stored?

Latisse should be stored below 25°C or 77°F in a cool dry place. Avoid contact between the bottle's tip or applicator with surrounding surfaces, fingers, or unintended areas to prevent contamination by bacteria known to cause ocular infections. Make sure to discard the bottle four weeks after opening.

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